Essays

A collection of 19 posts

The story arc of ideas

Depending on who you ask, ideas tend to range in value of being worth zilch to being worth billions. Some would say WhatsApp [http://www.whatsapp.com/] is a billion dollar idea. Bic Underwear, not so much. Ideas are like seeds. A seed’s value is in proportion to what

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3-step marketing field guide

The goal of any field guide is to lead you in a desired direction. In the late 1800’s the most popular field guides helped people identify plants and animals while hiking or living in the outdoors. One of the elements that made them effective was their ease of use.

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Ego: the most expensive thing you own

> “Your ego is the most expensive thing you’ll ever own.” One of the biggest obstacles for success (in life) is ego. I’ve seen too many failed businesses and wrecked relationships due to ego problems. Small things that could be remedied with a little humility and perspective cost

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