Author Archives: David Horne

Holiday Music

Merry Christmas! Happy Holidays! I hope you are enjoying the season. I am. But one thing. Holiday music tends to get really annoying. It’s not that I don’t like it. I just don’t like hearing the same songs played the same way over and over for 30+ days. Classics from The Beach Boys, The Beatles, Bing…

Entrepreneurs’s Breakfast: Business Wisdom From Successful Bootstrappers

Success is a planned event. Recently, I ventured over to Raleigh to learn from a few of NC’s successful bootstrapper entrepreneurs. The event was part of a series of breakfast panels hosted by Southern Cap Ventures to help educate potential startups on matters like fundraising, operations, marketing, and networking. The panel consisted of  Joe Colopy from Bronto Sofware,  Kent…

Social Media Is A Magnifying Glass

Social Media doesn’t cause problems or make something great. It simple magnifies what is already there. Sometimes I still run into marketing or brand managers that believe social media causes all sorts of problems. It causes customer service problems. It causes branding problems because you lose control of the message. It does…it does… it does… The…

How To Get Unstuck

If you’re stuck in a rut, give yourself a 30 day challenge. Sometimes we get stuck. This happens in business and life. But don’t fret. It is easy to get unstuck. It only takes doing something  new, or not doing something, for 30 days. Try it. You don’t have to start big. You can do…

On Spin Sucks: Building An Incredible Brand

Recently, I wrote about how to build an incredible brand over at Spin Sucks. I’d love for you to check it out and let me know your thoughts. Here is a quick video cliff notes version: If you can’t see the video, click here. Before a brand can become incredible, it forst must be credible….

About

David Horne

David Horne is co-founder of a marketing solutions company. He works with organizations to build high-touch businesses in a high-tech world.
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