Monthly Archives: September 2010

Should You Fire Your Customers?

Recently, I attended a Linking Greensboro event and had a great conversation with Kim Williams and Danielle Hatfield. We talked about common relationship challenges with clients. Most of the time it is due to a lack of trust by the client or not setting the right expectations for the project. Sometimes the issue is because there…

On Location With #GSO7

Last night’s #gso7 tweet up was a good one. We had a smaller group than usual but the conversation was stellar. The two main topics of conversation were Twitter and location based services(lbs). Thanks- John Cass, Rebecca Cochran, Jeff SanGeorge, Braden Douglass, Brandon Burke, and Kennedy Pittman. These are some bright folks and worth the…

Recap: New Marketing Experience Chicago

This past Tuesday, New Marketing Labs hosted a one day event in Chicago titled “New Marketing Experience (NME).” I have been to many conferences where attendees sit theatre style and listen to experts speak at us or to us in better scenarios. NME was formated differently. We sat at round tables with the speakers and other…

Generosity Marketing From Seth Godin And Tony Hsieh

Tony Hsieh caught up with Seth Godin on the Delivering Happiness bus tour. This is a nice 8 minute clip talking about generosity marketing. It is a good reminder for us tom remember how valuable kindness and taking your eyes off yourself are to succeeding in business and life. Enjoy! If you can’t see the video…

Movie Lessons: Cool Hand Luke And Communication

Cool Hand Luke is one of the most popular films of all time. The film’s classic scene deals with communication. If you can’t see the video click here. Good communication involves listening as well as speaking the language of your audience. You will need to speak multiple languages depending on the medium. Print is a…

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David Horne

David Horne is co-founder of a marketing solutions company. He works with organizations to build high-touch businesses in a high-tech world.
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